Simon Collis, Editor-in-Chief, Specialist Digital – TI Media
“Sean is the complete package. His personal drive and determination to succeed on behalf of his brands really moved the dial at TI Media – and he looks surprisingly good in Lycra.”

Who we are
SMI Media offers sales consultancy and specialist recruitment services tailored to the active and outdoor industry.
Sean Igoe has over 25 years of media experience with the UK’s leading companies, such as TI Media, Future Publishing, and Dennis Publishing. A seasoned ad sales professional, he has engaged with all aspects of the outdoor market.
Sales Consultancy
Sean has a proven track record in spotting opportunities, driving commercial revenues, building long-lasting partnerships and delivering engaging, successful content partnerships. Sean established SMI Media as a sales consultancy in 2020.
Recruitment
At SMI Media, in partnership with Reed Talent Solutions, we find the best people in the outdoor space and attract fresh talent from outside. We believe this is vital to developing vibrant businesses equipped for today’s climate.
Our purpose is to bring people together to support and develop businesses working in the outdoors industry.
Fresh Perspectives
If you're looking to increase commercial revenues and develop a robust sales strategy, SMI Media is here to guide you every step of the way. With years of experience in the outdoor industry, we specialise in helping businesses unlock their full potential.
Known for our ability to build lasting relationships and tackle business challenges head-on, we are trusted partners who understand the unique dynamics of this market. Our expertise lies in identifying untapped opportunities and crafting tailored solutions that drive growth. Whether you're looking to expand your reach, improve your sales performance, or navigate complex market landscapes, SMI Media provides the insights and support you need to take your business to the next level
Putting the right people in the right places
SMI Media in partnership with Reed Talent Solutions is ready to help you find your dream job in the outdoor industry or recruit the right person to move your business forward.
With years of talent acquisition experience, Reed Talent Solutions specialises in connecting businesses with candidates who share your values and vision. From entry-level roles to CEOs and other executives.
Our approach to talent is flexible and scalable, making us the perfect partner whether you’re hiring a single team member or need a comprehensive workforce solution.
Reed Talent Solutions has access to a talent pipeline of 22 million people, and in the last two years has placed over 36,000 people into roles.
Ready to prepare your business for what’s ahead?
Whether you need one hire or a fully managed workforce, we’re here to support you.
Contact SMI Media and Reed Talent Solutions. Together, we’ll build a team as dynamic as the adventures your business provides.
“Sean is the complete package. His personal drive and determination to succeed on behalf of his brands really moved the dial at TI Media – and he looks surprisingly good in Lycra.”
“Sean stands out as someone who actually takes time to properly understand the needs of my business and develop products and services to deliver tangible results. He's a hardworking, well respected professional, he is exceptional at building strong partnerships to benefit all parties.”
“Sean is a superb, relationship driven professional. He has a unique ability to really understand business needs and applies creative solutions to match.”
“Sean understands better than anyone else in media that good business is about building partnerships. He is incredibly commercially aware and knows how to add value to brands looking to excel.”
“Sean constantly amazes with his tenacity and endless enthusiasm. From start to finish he delivers. His determination is admirable and always wants to ‘do the right thing’, a scarce quality today.”
“Tenacious, authentic, diligent, dynamic and smart. Sean has a mercurial and entrepreneurial talent for creating opportunities that deliver results. His interpersonal skills, business acumen combined with his extensive industry knowledge set him apart.
His new adventure into the recruitment market place is also very exciting and am sure it will be a huge success.”